BNP Paribas Cardif

Close to our partners

Our culture of partnership

Close relationships

We work with ur partners closely on the basis of mutual trust and proximity. This ensures that we have an in-depth knowledge of their distribution methods and the customer journey of their customers. This has led us to add and develop specific expertise in our main partners' markets. We can therefore bring an insurance distribution offer that is efficiently integrated in our partners' organization. Our solutions create value, nurture loyalty and represent promising growth potential.

Paying attention to the needs of our partners' clients

Choosing insurance is no longer necessarily linked to a perception of risk, but rather to the vision each person has of his future. Thus, we have segmented customers' needs and tried to understand in detail why and how people choose to purchase insurance products. We adapt this segmentation approach to our partners' client base with their teams. Together we are able to identify the profiles within each segment, in order to define targeted solutions and messages for each of them.

Opportunities of diversification

More than CPI, we offer customized product ranges to help our partners address all their target markets. In sharing our mutual know-how, we co-create tailored solutions that meet their needs. Our high quality offer helps generating significant volumes of policy subscriptions.